Bambina - an Off-trade management company.
Bambina help smaller or newly established food- and beverage companies with a bunch of services that would normally require an expensive employee to handle. But first of all: We enable smaller clients to get their products into big supermarket- and convenience chains. We also help our clients get the right price for their products and to get the best terms possible. We do classic Key Account Management but in a fresh way. We’d rather build a case around great story telling than price pr. liter.
The world is changing and so are the big retailers. Many purchasers are out scouting for organic, locally sourced, sustainable and circular products. Great products with great stories are more likely to succeed than ever before but you need to know the industry. Through our many years of experience and great network we will get your brand some highly valuable time at the right tables with the purchasers.
Who are we?
15 years within FMCG – both marketing and sales. Key Account-, Off-trade- and Field Sales managers for one of the worlds biggest brands, Red Bull and for one of the fastest growing beverage companies in Denmark, To Øl.
Key Account Management
Pitch decks / year end negotiations
Ongoing maintenance and development of customers
Field Sales Support
Executing your brand in store via Sales Consultants
X Store visits a months
KPI and target settings
Development of POS (Point of sale) materials
Business analysis and insights
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